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Client:
FitPeak (UK)
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Industry:
Fitness Equipment
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Services:
Listing Audit · Conversion Rate Optimization · PPC Management
The Challenge
The client’s main product — a fitness belt — was suffering from low conversions and high advertising costs.
Our Approach:
Rewrote copy and replaced low-quality images with 3D renders and lifestyle photography
Activated Early Reviewer + follow-up automation to boost social proof
Restructured PPC campaigns and reduced wasted ad spend
The Result
Conversion rate increased from 2.4% → 6.1%
ACOS dropped from 58% to 21%
Gained Amazon’s Choice badge in a competitive category